Bathroom firm makes a splash with £1m investment into new stores and staff

A Yorkshire-based bathroom specialist has opened 10 new stores and grown its headcount by 70 in the past four months.

Easy Bathrooms has opened stores in Dereham, Bristol, Watford, Slough, King’s Lynn, Harlow, Worcester, Warrington, Romford, Crawley and Beckton since June.

Founded in Leeds in 2012, the company now has 60 stores nationally and employs more than 420 people.

10-year leases have also been signed on a further ten showrooms across the UK, which are set to open by the end of the year.

Craig Waddington, founder and managing director of East Bathrooms, commented: “During the COVID-19 lockdown, we were able to leverage the demand for DIY home renovation, whilst simultaneously increasing our product offering.

“The retail landscape has changed, but there are still opportunities available, and we are grabbing them with both hands. For example, prime retail property space is becoming vacant, and we are being approached directly by agents to take these units on.

“As we grow our network of showrooms, we become a more nationally recognisable name, which bolsters our reputation and supports all areas of the business, including the trade side.

“It is a very exciting time for the business, with strong results, and we are proud to be able to create employment opportunities during the pandemic.”