AI-powered tech firm to launch US headquarters following $10m investment

An AI-powered gig customer experience platform has secured multi-million dollar investment to expand its international footprint.

Tech firm Limitless has raised $10m funding in a new Series B investment round to continue its growth in the US.

Led by Redline Capital, the round featured new investment from Genesys, as well as continued participation from AlbionVC and Unilever Ventures.

The new investment will allow the London-based firm continue its growth in the US market by establishing a new US-based headquarters to focus on its product development - particularly surrounding routing, automation and AI to augment the strengths of humans.

As well as the investment, Limitless has also announced a new technology partnership with Genesys to combine the contact centre capabilities of Genesys Cloud with the Limitless GigCX platform.

Roger Beadle, CEO of Limitless, explained: “The Genesys investment and partnership marks a significant achievement for Limitless as we continue to expand globally.

“As consumers turn increasingly to digital support channels and products become more complex, businesses need access to more diverse and agile talent pools.

“By integrating Genesys Cloud and the Limitless GigCX platform, we offer businesses the opportunity to seamlessly blend call centre agents with their own passionate and knowledgeable gig experts to provide empathetic support, at scale.”

Olivier Jouve, executive vice president and general manager at Genesys Cloud, added: “Today, businesses need digital solutions that enable them to meet customers wherever they are in their journeys while providing a memorable, differentiated experience.

“By partnering with Limitless, we’re giving businesses a new way to optimise their contact centre resources while expanding the reach of the overall service experience for their customers.”