US expansion beckons for marketing agency following 50% revenue growth

A performance marketing agency with offices in Leeds and London has announced plans to expand to the US following “outstanding” 2020 growth.

Journey Further, which also has offices in Manchester, has announced plans to open a new office in New York later this year.

The news comes after the firm landed new won multiple key accounts throughout 2020, including Liberty London, Safestyle UK, White Stuff and Virgin Money, increasing its revenue to £4.8m - a year-on-year growth of 50 per cent.

The agency also saw its headcount grow by 46 per cent from 50 to 73 in spite of the COVID-19 outbreak and subsequent disruption.

Robin Skidmore, founder and CEO and Journey Further, commented: “2020 was not a year without its challenges, but everyone at Journey Further can be incredibly proud of what we have achieved over the last 12 months.

“To have increased our client fee revenue by 50% in the midst of a global pandemic is testament to the hard work of our team and provides the perfect platform to deliver something even more special in 2021.

“International expansion is something we have been considering for a while as an agency, and I’m incredibly excited to be opening our first office in New York in Q3 as we look to roll out our approach to performance marketing across the US.”