Lancashire Cricket to open up “world-class” Emirates Old Trafford media facilities to students
Lancashire Cricket and Emirates Old Trafford have renewed a partnership with University Academy 92 (UA92) in a three-year deal which includes work and learning opportunities for students.
UA92, the higher education institution co-founded by the ’Class of ‘92’ and Lancaster University is based opposite Emirates Old Trafford, the home of Lancashire Cricket. The initial partnership was struck up in 2018, before the opening of UA92, and Lancashire Cricket helped to co-create the curriculum alongside other strategic partners.
The University, which opened in 2019, is committed to making higher education accessible to all “no matter the background”, through its founding principles of accessibility, social mobility and inclusivity. The higher education establishment offers a portfolio of degree and higher education courses across business, sport, media and digital disciplines.
The extended partnership includes a broader remit of opportunities, with Lancashire Cricket offering UA92 students work and learning opportunities across sports science, media, content, marketing, hospitality and events.
In addition, the stadium’s “world-class” media facilities will be renamed the UA92 Player & Media Centre, providing awareness and branding across major events and media broadcasts. UA92’s graduation ceremonies, as well as a variety of other university events, will also be hosted at The Point, the Club’s award-winning conference and event facility.
UA92’s other partners include Microsoft, KPMG, Bruntwood and Trafford Council as the institution ensures academic learning is intrinsically linked to a distinctive experience, which “places character development and employability at the core”.
Daniel Gidney, chief executive at Lancashire Cricket, commented: “We are really pleased to announce this expanded and renewed partnership with our neighbours at University Academy 92.
“It will be fantastic to offer UA92 students some unique and rare opportunities to work in the world of professional sport and we’re excited to help develop the next generation of sport, media and business graduates that are studying across the road from Emirates Old Trafford.”
Sara Prowse, CEO of UA92, added: “This elevated partnership is the perfect fit for UA92 as we continue our commitment to linking with strong, successful organisations across business and sport to provide high quality learning experiences which underpin our higher education programmes.
“Our students will benefit hugely from the insight that this world-renowned club can offer and will certainly be excited about the prospect of graduating at Emirates Old Trafford!”
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