Pacifica Group goes from strength to strength with double digit growth

Pacifica Group, the UK home appliance repair specialists, has continued to deliver strong performance in its latest financial year, which has seen revenues growing by 18 per cent, enabling the County Durham-based company to expand its workforce and significantly invest in training.

The continued growth of Pacifica Group has allowed the company to expand its workforce by adding over 100 new colleagues across its operations and further developing a skilled workforce by investing more than £1.5m in an engineer trainee programme.

In its preliminary results for the 2021/22 financial year, Pacifica has reported turnover of £61.4m, a significant increase on the previous year’s results of £52m, generating a significant operating profit.

This year’s strong performance further builds on the momentum generated in the previous year; growing its UK market share and gaining customers from key competitors. The company repairs over 350,000 home appliances every year and also has over 320,000 warranty customers with policies in force.

Pacifica Group’s reputation as a market leader that delivers exceptional service to its expanding customer base has resulted in the highest Trustpilot rating in the sector. In order to fully support the business in its next phase of growth the management team has also been strengthened in key areas with the business continuing to invest more than £1m in IT development over the period.

The sales growth has been helped by two strategic acquisitions in FY21 and a further acquisition in the current year. There was a strong pipeline of acquisitions at the year-end positioning the Group well for further acquisitions, driven by its management team and private equity investors, Synova.

Despite the macro-economic environment, Pacifica Group is well positioned to deliver strong improvements in profitability in financial year 2023.

With customers becoming increasingly conscious of the environmental measures taken by companies they use; Pacifica Group has taken a forward-looking approach and became the first in the sector to be certified as Carbon Neutral and has developed a robust plan in place to achieve net zero by 2035.

Kevin Brown, chief executive of Pacifica Group, said: “Pacifica Group has shown incredible strength and agility following the pandemic and during the current cost of living crisis. By putting our customers and colleagues first we have built a stronger business. I’d like to say a huge thank you to the entire team for rising so selflessly to every challenge they’ve faced. Their efforts have been truly heroic.

“Our continued investment in our trainee programme means we have a growing and highly skilled workforce to meet the increased demand we are seeing. This demand is in no small part down to the change in legislation that means there is now a full right to repair an appliance.

“Sustainability now forms an integral part of our business strategy and increasing our efforts to reach net zero. The business has now been certified as Carbon Neutral, making us the first in the sector to achieve this milestone, and we have published a detailed plan to become operationally net zero by 2035.”


By Mark Adair – Correspondent, Bdaily

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