This week's North East appointments: Featuring Bdaily, Helping Hands Community Care, Northumberland County Council & RWO

This week’s round up of North East appointments includes Bdaily, Helping Hands Community Care, Northumberland County Council & RWO. Read on to find out more.

Deanna Baldwin, Bdaily

Bdaily welcomes it’s newest member to the team, Deanna Baldwin. Deanna will be stepping into the marketing and content coordination role which will see her providing support to clients during their campaigns, producing marketing content, creating advert designs, running Bdaily’s social media accounts and blog as well as providing support to Bdaily’s editorial and sales teams.

Discussing her new role, Deanna commented, “I’m looking forward to getting started at Bdaily, joining the team, meeting clients and drawing on my experience to deliver results. This will be a new challenge for me and I’m eager to hit the ground running and hone my skills in a fast paced role.”

Commenting on Deanna’s appointment, Bdaily’s business manager, Andrew carter said, “We’re very pleased to have Deanna join us at Bdaily. When we started looking at this role we knew we wanted someone to come in with their own ideas and vision, gained through tangible experience, who can help us drive forward our own business alongside improved performance for our clients.

“Deanna’s experience, drive and well rounded knowledge should enable just that. We’re looking forward to our clients getting to know her and benefit from her knowledge too.”

Natalie Perera, Helping Hands Community Care

A training specialist has returned to a Northumberland homecare organisation as its in-house trainer to support its expansion plans. Helping Hands Community Care, which provides social and specialist care to hundreds of people across Northumberland, has welcomed the return of Natalie Perera, 55, as regional training manager.

Natalie, who left Helping Hands early last year to join another care provider with branches around the UK, has returned at a time the Hexham-based organisation is expanding, having recently opened branches on Tyneside, Teesside and North Yorkshire.

Natalie said: “It’s really exciting to be coming back to an organisation that is ambitious and expanding geographically. I have only been away for a short time but the organisation has changed a lot and is keen to maintain and strengthen quality standards and procedures across all its branches.”

Before originally joining the organisation in 2018, Natalie worked in a range of job roles, including senior lead carer, a regional tutor/assessor for a health and social care provider and most recently, a training manager for a Newcastle care provider.

David Harrison, managing director of Helping Hands, said: “Natalie’s re-appointment reflects our ongoing commitment to driving continuous improvement to our organisation while providing the best possible care for the people who use our services. It’s great to welcome her back and to have such an experienced team member.”

Dr Helen Paterson, Northumberland County Council

A new Chief Executive has joined the County Council, and is looking forward to the opportunities that lie ahead.

Dr Helen Paterson, formerly Chief Executive at Walsall Metropolitan Borough Council, brings a wealth of local government experience to the role including as an Executive Director at Sunderland City Council and the Chief Executive of Wrexham County Borough Council.

Speaking about her new role, Helen said: “I’m delighted to have joined Northumberland County Council and I’m looking forward to getting to know this beautiful county better – as well as meeting staff and residents.

“It is a place of great opportunities and I know we have a very good team here working for the benefit of all our communities. This is something I very much want to build on. I’d also like to thank Rick O’Farrell for his sterling work as Interim Chief Executive and I know he has left the council in a strong and healthy position as we move forward.”

Council leader Cllr Glen Sanderson said: “We’re very pleased to formally welcome Helen to Northumberland her skills, experience and in-depth knowledge of local government will bring a real boost to the council and the county. We’re all looking forward to working together for everyone over the coming years.”

Alex Mitcheson, RWO

North East engineering company RWO has announced a senior appointment to support the expansion of its national operations.

Alex Mitcheson has been promoted to the position of associate director of civil engineering, working alongside the senior management team at the Seaton Burn-based firm on planned strategic growth, new business development, client liaison, and overseeing a team of skilled engineers and technical specialists.

Currently employing 35 people at its North East and Yorkshire offices and targeting sales revenues of £3m next year, RWO is seeing strong demand for civil and structural engineering expertise as the construction and house building sectors invest further in new schemes and major infrastructure projects.

Managing director Ross Oakley said the promotion was well deserved: “Alex has the talent, knowledge and experience to add real value to our operations as we invest to support growth and expansion. We have a great team in place and look forward to continuing to provide first-class engineering services to current and new clients.”

Alex Mitcheson added: “I am delighted to be taking on an expanded senior role, building on the successes achieved so far and working alongside a team of highly competent, skilled people, delivering the highest levels of service and professionalism.


Would you like to see your businesses new hires or promotions featured in the Bdaily appointments news?

Send your submissions to: editor@bdaily.co.uk with ‘APPOINTMENT:’ In the subject.

Submissions should:

  • include the name and job title of the appointee and the business name
  • be no longer than six paragraphs/250 words
  • include a landscape photograph of the appointee
  • include a quote
  • detail the respective businesses social media handles.

Appointments are published entirely at the discretion of the Bdaily team. Submission does not guarantee publication.



By Mark Adair – Correspondent, Bdaily

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