Sowdens and CHCP extend partnership

A Hull-based creative digital agency is set to continue supporting a local healthcare provider.

Sowden & Sowden has renewed its contract with City Health Care Partnership CIC (CHCP) for a further three years. 

Bosses say the agency will continue delivering brand development, creative strategy, campaign management and content creation to support CHCP’s community-focused healthcare mission across Hull, the East Riding and beyond.

Polly Sowden, managing director and co-owner of Sowden & Sowden, said: “CHCP makes an incredible impact on our region, and the pride their people have in what they do is contagious.

“It’s a privilege to work with a client that lives by its values – compassion, excellence and expertise – and to bring those values to life creatively.

“We understand CHCP’s audience – and the high expectations that come with a publicly funded organisation.

“We’re proud to continue supporting CHCP in delivering services that truly matter.

“Seeing the impact of our work on real people’s lives – and helping CHCP share those stories – is something very special. 

“It’s why we do what we do.”  

CHCP is a community interest company providing a wide range of health services, including palliative care, school nursing and stroke rehabilitation. 

Over the past six years, Sowdens has contributed more than 9000 creative hours to CHCP projects, including rebranding, social media, film production and campaigns including the recent Passionate About People campaign, which highlighted real-life stories to boost recruitment.

Lucy Flower, communications manager at CHCP, added: “We have utter confidence that every penny of our budget is being spent wisely, for maximum campaign impact.

“The team at Sowdens knows our audience inside out – and their creativity, service and understanding of our sector makes them a truly valuable partner.”  

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