GI Insight specialises in customer insight, database marketing and loyalty schemes, having created and managed more retail loyalty programmes than anyone else in the UK. The Leicester-based company offers a full range of database marketing services including consultancy, database design/build/host, data capture, analysis, segmentation, profiling, campaign execution and measurement, available as a whole or on a 'pick and mix' basis. The analysis and interpretation of your sales and customer data enables you to influence customer behaviour. This knowledge helps you to reliably increase profitability by: · Getting more new customers (acquisition) · Getting existing customers to: o Spend more often o Spend more per transaction · Reducing Customer Attrition (retention) · Move customer from low to high margin purchases For more information, please visit: http://www.gi-solutionsgroup.com/gi-insight
