Purplebricks moves to fully-employed business model through multi-million pound fund

Proptech business Purplebricks has announced it has made its sales team permanent employees.

The online estate agent has confirmed that it is changing its business model with a new multi-million pound fund.

The firm will move to a fully-employed model following a £2.2m investment made during the disruption caused by the pandemic.

Purplebricks CEO Vic Darvey commented: “I am proud to be announcing plans to make our sales team permanent employees.

“The pandemic highlighted the challenges of being self-employed for many people - which is why we created the £2.2m fund to support the agency field during recent challenging times. As normality returns, we believe that moving to a fully employed sales model will benefit and support our people and make Purplebricks fit for the future.

“Not only will this enable us to better protect and incentivise our agents, it will also allow us to scale up quickly to meet consumer demand, and continue to deliver a high quality, locally based service for our customers.

“It will also ensure that we can continue to drive a more consistent, high-performance culture and experience for all of our customers, helping us deliver a next generation estate agency service to buyers and sellers alike.”

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