NotLuck targets growth with £20,000 boost

A Nottinghamshire-based digital agency is expanding its team and capabilities following a funding boost.

Peppercord, trading as NotLuck, has secured £20,000 from First Enterprise through the British Business Bank’s Start Up Loans programme. 

NotLuck specialises in CRM implementation, web development and AI-driven marketing automation, offering SMEs a single solution for websites, lead management and follow-up processes. 

Bosses say the funding has enabled the family-owned business to hire additional staff and invest in new equipment to support its growing client base.

They add that the investment will enable NotLuck to explore advanced AI features, such as automated client communications and follow-ups, ensuring no lead is missed.

Lee-ann Cordingley, co-owner of Peppercord Ltd (NotLuck), who launched the business in 2024 having previously worked in operations management and corporate banking in London, said: “Our biggest challenge was keeping pace with rapid growth. 

“Clients appreciate our integrated approach, so we see a continuous influx of new projects.

“Before the loan, we risked stretching ourselves too thin. 

“I can’t say enough good things about the experience. 

“From day one, First Enterprise made the process transparent and supportive, taking the time to understand our vision of helping SMEs via integrated digital solutions. 

“Our business advisor offered clear, tailored guidance, which made it easy to structure our loan application and present our growth plan.”

Lottie Naylor, business advisor at First Enterprise, added: “Lee-ann and her family’s business growth plan really blew me away. 

“The kind of support they’re offering to entrepreneurs is exactly what business growth should look like. 

“It was a pleasure working with Lee-ann, and I’m excited to see how far their business will thrive and grow!”

First Enterprise provides start-up and SME loans ranging from £500 to £250,000, reinvesting surpluses to support local economic growth and job creation.

Louise McCoy, managing director of Start Up Loans Products at British Business Bank, added: “It’s a pleasure to see the Start Up Loans funding being used to create more jobs and maintain the business growth plan. 

“Supporting small businesses to start and then grow is a key part of the work the British Business Bank does.”  

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